Google Ads Management for Real Estate in Melbourne

Matrix MediaLab is a Mumbai-based, performance-driven digital marketing agency specializing in scalable, measurable online growth for businesses in Real Estate. With over a decade of experience in crafting ROI-focused marketing campaigns, we blend data-driven strategy with creative execution to drive meaningful outcomes — not just traffic, but revenue, qualified leads, and sustainable digital presence.

At the core of our approach is a performance marketing mindset, where every campaign is built around measurable business objectives such as sales, lead generation, or customer acquisition. We understand the unique challenges that Real Estate faces — from high competition in search results to the need for precise audience targeting — and we tailor our digital solutions to deliver results that matter.

Key Competencies

Integrated Digital Services
We integrate a full suite of services designed to capture and convert demand at every stage of the customer journey:

  • Search Engine Optimization (SEO): Improve organic visibility, drive relevant traffic, and increase search rankings through technical SEO, content optimization, and strategic keyword targeting tailored for Real Estate.
  • Paid Media & Performance Advertising: Strategic campaign management across Google Ads, Meta (Facebook & Instagram) Ads, and YouTube to maximize returns on ad spend with advanced tracking and analytics.
  • Social Media Marketing: Build brand awareness and engagement with high-impact social strategies that resonate with your core audience.
  • Website Design & Conversion Optimization: Create optimized web experiences that improve user engagement and increase conversion rates across devices.

Why Choose Us for Real Estate

Outcome-Focused Results: Our campaigns are structured around KPIs that reflect real business growth — not vanity metrics.
Transparent Reporting: You get clear insights into performance metrics like traffic sources, conversions, ROAS, and growth trends.
Data-Backed Decisions: Every strategy recommendation, campaign tweak, or optimization is grounded in analytics and industry benchmarks.
Customized for Your Industry: From buyer intent research to targeting preferences, we tailor every element to align with Real Estate audiences and competitive dynamics.

Our Commitment

We don’t chase clicks — we build performance systems that move your business forward. Whether your priority is increasing market share, generating qualified leads, or boosting online sales, our team crafts strategic digital journeys that help Real Estate brands win in a crowded digital landscape.

Matrix Media Lab place picture
5.0
Based on 17 reviews
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Maaz Bobre profile pictureMaaz Bobre

09:17 11 Jun 25
Matrix Media Lab has provided excellent service and support. Their professionalism and helpfulness have clearly made a positive impact on our experience.

Tuhin Shubhra Maiti profile pictureTuhin Shubhra Maiti

08:05 11 Jun 25
We had an excellent experience working with Matrix Media Lab. Their team is not only highly skilled but also extremely proactive and responsive. From digital strategy to creative execution, everything was handled with great professionalism and attention to detail. They understood our brand goals perfectly and delivered measurable results through targeted campaigns driving better conversions and leads than our expectations. We highly recommend Matrix Media Lab for anyone looking to grow their online presence, Sales, High Quality leads – Tuhin, CEO/Director, PageOptima

Srinivasulu Reddy profile pictureSrinivasulu Reddy

05:25 08 Apr 25
We’ve been working with Matrix Media Lab for the past six months, and the results have been nothing short of phenomenal. As a dental clinic, our main goal was to increase our online visibility and attract a consistent flow of qualified leads—and that’s exactly what they delivered, and more!

The lead quality has been excellent and we’ve seen a significant boost in bookings from new patients, Invisalign and other high value dental treatments, which has had a major impact on our bottom line.

Communication with the team has been seamless—they’re proactive, transparent, and always open to feedback.

Thanks to Matrix Media Lab, our clinic is thriving, and we finally feel confident in our digital presence. Highly recommend to any dental practice looking to elevate their marketing and attract real results!

Dr Srinivasulu Reddy
Director
Providence Dental Clinic
37, Manor Road, Folkestone, Kent
United Kingdom

Response from the owner 05:50 08 Apr 25

Thank you so much, Dr. Reddy, for your incredible feedback!It’s been an absolute pleasure working with you and the team at Providence Dental Clinic. We’re thrilled to hear about the boost in patient bookings and the success you’ve seen with Invisalign and other high-value treatments. Your trust in us means the world, and we’re so glad to have played a part in strengthening your clinic’s digital presence.We truly value our partnership and look forward to continuing to support your growth. Here’s to many more milestones together!– Team Matrix Media Lab

Rushika Pawar profile pictureRushika Pawar

14:57 09 Apr 24
Amber helped me lot to grow my business with his strategy

Pramod Duthade profile picturePramod Duthade

04:47 28 Nov 23
Amber and his team of MMLare very cooperative helpful and Resourceful. My business has increased many fold as the website they have designed is mobile friendly and easy to operate. I would recommend them to all my doctors friends for better business development
Thanks and best wishes to the team of MML.

Shirish Bokde profile pictureShirish Bokde

04:38 28 Nov 23
We recently had the pleasure of working with Matrix Media Lab for our institute’s digital marketing needs, and I am quite satisfied with the service they provided.

From the initial consultation to the execution of the digital marketing strategy, every step of the process was handled with professionalism and expertise.

One aspect that truly stood out was their commitment to transparency and communication. Throughout the campaign, they kept us informed about the progress, provided detailed analytics, and were always available to address any questions or concerns we had. This level of communication fostered a strong sense of trust, and I felt confident that my institute’s online presence was in capable hands.

We would like to recommend Matrix Media Labs to any business seeking good digital marketing services. Their team’s expertise, dedication, and results-driven approach makes them different from the rest. Thank you.

Prasad Deshmukh profile picturePrasad Deshmukh

08:24 27 Nov 23
Very professional and hassle free service.
I would highly recommend them to any doctors who wish to take their practice to the next level
Response from the owner 03:33 28 Nov 23

Thank You Doctor for giving us the opportunity we are as always eager to work with the Dentist/Doctor fraternity

Jaydeep Shinde profile pictureJaydeep Shinde

05:44 27 Nov 23
Amber & his team of MML is truly amazing , the way they have designed my website its simply awesome…My Customer base has increased many fold since few months as the website is Mobile friendly & easy to access
Even minutest of details needed in a website is taken care of.

I would highly recommend them to everyone for a better business development…
Kudos to the team of MML

Response from the owner 01:54 28 Nov 23

Thank You Doctor for trusting us each time when you have a digital requirement, we look forward to serve you and your team in all your future endeavours as always.

Rithvik Naidu profile pictureRithvik Naidu

11:48 07 Oct 23

Amita mekewar profile pictureAmita mekewar

03:48 16 May 22
Response from the owner 11:10 16 May 22

Thank you 😊

If you’re a Real Estate business in Melbourne, paid ads can become your most predictable growth channel—when it’s built with the right structure. Matrix Media Lab runs performance-first Google Ads Management with clear tracking, tight targeting, and conversion-focused landing advice.

What you get with Google Ads Management from Matrix Media Lab

  • Account audit (waste cuts + quick wins)
  • Campaign architecture built for Real Estate offers
  • Conversion tracking (GA4/GTM + platform events)
  • Creative + copy direction for Melbourne audiences
  • Weekly optimization (queries, bids, audiences, placements)
  • Reporting that matters: CPL/CPA, ROAS, lead quality

Google Ads Management for Real Estate in Melbourne: how we approach it

  1. Market & competitor scan for Melbourne (angles, offers, ad positioning)
  2. Offer + landing alignment (message match to improve conversion rate)
  3. Keyword / audience strategy tailored to Real Estate intent
  4. Launch + learning period (7–14 days), then performance scaling
  5. Quality control (spam leads, negatives, geo filters, scheduling)

Typical budget guidance

Budgets vary by competition in Melbourne and your offer. We normally recommend starting with a test budget that allows enough data for optimization, then scaling once CPL/CPA is stable. We’ll advise the right starting point after an audit.

FAQs

How fast can I see results?

Most accounts start generating meaningful signals within 2–4 weeks, depending on budget and conversion setup.

Do you work with Real Estate businesses only?

No—this page is tailored for Real Estate in Melbourne, but we run PPC across multiple industries.

Do you provide landing pages?

We can guide landing page improvements and collaborate with your dev/team. If needed, we can also deliver landing pages as an add-on.

Ready to improve performance in Melbourne?

Get a quick audit and a clear plan for your Google Ads Management.

Book a Strategy Call

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