Social media consultancy
We develop customized social media marketing strategies for your company by focusing on your end goals. Whether you already have an in-house marketing team who needs guidance with social media strategies or you need help building your brand’s social media presence from scratch, we can help you find the best approach.
Your brand is obviously important, and your brand’s online presence should be just as important. We make sure that your company’s social media profiles are an extension of your brand so that customers can easily interact, engage, and share their queries.
Brand’s tone and messaging
There are numerous ways in which businesses can use social media. We help you find the right voice and style for your brand to make sure your business is portrayed on social media in exactly the way that you want.
Mapping your target audience
We break down your target customer base into audience segments and model personas to create a tailored customer experience. The idea is to develop a vivid picture of your ideal customer who would be interested in your products so that we know how to reach and interact with them.
When we have a complete picture of your target audience and their behaviour, we are able to find the best way to talk to them that can increase engagement.
We produce different visual concepts for different marketing campaigns depending on the platform it is intended to be published on and the purpose of the content.
Tracking and retargeting
We constantly monitor every marketing campaign to see how it is performing, and depending on the analytics we constantly tweak future campaigns while also retargeting users who have shown interest in the brand previously.
Our incredible team of social media strategists will work with you to understand and unleash your brand’s true potential in the changing social landscape. We are able to make your brand stand out by creating content that resonates with the target audience and makes them engage with your brand.
Creating content that gets attention and shares is what we excel at. We create stories after a clear understanding your brand’s philosophy and your audience. Every campaign created according to the platform it is being published on.
We live in a world of social conversation where it is important for brands to take part in wider discussions, whether they are explicitly mentioned or not. Joining a popular dialogue in a thoughtful way helps your brand deepen relationships with customers, build advocacy, and in turn influence sales.