Why Small Teams Often Achieve More Than Larger Ones
It’s not just about efficiency—it’s about how our brains are wired. 🧠 Dunbar’s Number suggests we can only maintain deep relationships with 5-15 people. Beyond that, communication starts breaking down. Why Smaller Teams Work Better 🔹 Cognitive Overload: As teams grow, so does complexity. Our brains struggle to manage too many connections effectively. 🔹 Stronger Trust & Collaboration: Small teams build deeper trust and empathy, which fuels better teamwork and faster execution. 🔹 Less Information Overload: Large teams generate more noise, making it harder to process critical information and make quick decisions. 🔹 Emotional Safety: In smaller groups, people feel more comfortable sharing ideas, reducing social anxiety and encouraging innovation. How This Drives Success at Matrix Media Lab “At Matrix Media Lab, we deliberately keep our client partnerships limited and our teams small because we’ve found this to be the most effective way to drive results. A focused, deeply engaged team outperforms a large, fragmented one every time.” – Amber, Founder of Matrix Media Lab By working with fewer clients, we build stronger relationships, understand business needs more intimately, and deliver high-impact strategies without distractions. The science is clear: If you want better trust, speed, and outcomes—keep it small. #DigitalMarketingAgency #MarketingStrategy #AgencyLife #CreativeLeadership #MatrixMediaLab
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